More Dealers join in the Upgrade Exercise

Proton witnessed another round of the Dealers Network Upgrade agreement signing ceremony recently, held at the PROTON Centre of Excellence. Following the earlier two batches which were held in December 2017 and January 2018, this time, a total of 10 dealers will be upgrading their outlets to 3S and 4S.

Present at the ceremony were, Dr Li Chunrong, Chief Executive Officer of PROTON and Yohan Mokhtar, Director of Special Project of PROTON, who signed the agreements on behalf of PROTON.

Positive on the future, the Proton is encouraged by the increasing number of dealers who are upgrading their outlets to 3S and 4S to serve their customers better and to ensure that customers get the best – top notch sales and services experience when they visit a PROTON outlet.

“Month by month, we see more dealers joining to upgrade their outlets. Surely, this means that PROTON is a brand worth investing – a promising brand. I am delighted that we have many entrepreneurs here who share the same view. I applaud their courage and far sightedness. These are businessmen who understand the need to invest more now, in order to enjoy much more in the future. Customers today are very different than before. Their needs have gone from expectation of a simple service when they walk into an outlet, to a different level all together. Now it becomes a lifestyle need. It is important for us to stay connected with the market requirements in order for us to be on top of our game, and to serve our customers professionally and with integrity,” said Dr. Li.

Li also added that the opportunities in PROTON are abundant for those interested to join the PROTON dealership.

Dealers remain optimistic – upgrading of outlets is the way to go
Positive with the brand, existing dealers are taking their opportunities to grow with PROTON and the competition to keep customers satisfied has been the main agenda of many in the sales and service industry.

Grab a Proton this March and enjoy the comfort and drive
At PROTON, every car we developed is a joy to ride. We ensure customers get only the best - a value for money car coupled with affordable prices, ride and handling and durability. Do visit PROTON authorised outlets to check out our latest promotions. Discounts of up to RM13,888* are up for grabs.

For more information, customers can contact PROTON Customer Care at 1800 888 398 or email to us at  customercare@proton.com. Customers can also visit www.proton.com or our official Facebook page at www.facebook.com/ProtonCarsOfficial. For added convenience, customers can download the official MyProton mobile app, available via Google Play and Apple App Store.

Discounted value varies by models. Promotion valid until 31 March 2018